For independent agencies
Plan it, buy it, prove it worked.
Halliard drafts the media plan from your brief, buys it and keeps it pacing if you want, and measures what it did for your client. Book 15 minutes and we’ll show you on a brief of your own.
15 minutes. No deck. No follow-up unless you ask.
| Plan | Spend | Fit |
|---|---|---|
Build fame Adults 25–54 · Dallas DMA | $0 | |
CTV  | $0 | |
 Paramount+ | $0 | 86 |
 Pluto TV | $0 | 80 |
 Tubi | $0 | 66 |
Streaming audio | $0 | |
 Spotify | $0 | 84 |
 Pandora | $0 | 71 |
Prompt action In market · 12 ZIPs | $0 | |
Paid social | $0 | |
 Instagram | $0 | 86 |
 Facebook | $0 | 79 |
Online video | $0 | |
 YouTube | $0 | 80 |
Halliard can buy this for you. Optional.The brands our agency customers plan media for
What you'll see
One partner from brief to proof
Use one part or all three. Each is priced on its own.
A plan from your brief in minutes
Paste a brief or drop in an RFP. Halliard drafts the audiences, strategy and channel plan with reach and frequency modelled, and you edit any line and test what-ifs on the spot.
- Edit every line of the plan
- Reach and frequency for every strategy
- Audiences sized down to the ZIP
| Plan | Spend | Fit |
|---|---|---|
Build fame Adults 25–54 · Dallas DMA | $0 | |
CTV | $0 | |
| Paramount+ | $0 | 86 |
| Pluto TV | $0 | 80 |
| Tubi | $0 | 66 |
Streaming audio | $0 | |
| Spotify | $0 | 84 |
| Pandora | $0 | 71 |
Prompt action In market · 12 ZIPs | $0 | |
Paid social | $0 | |
| Instagram | $0 | 86 |
| Facebook | $0 | 79 |
Online video | $0 | |
| YouTube | $0 | 80 |
Halliard can buy this for you. Optional.We buy it and keep it pacing
Approve the plan line by line and Halliard buys it on Meta and streaming TV, checks pacing every six hours and reports back. The fee is 30% of what a freelance buyer would charge, shown before you approve.
- Nothing goes live without your approval
- Pacing checked every six hours
- No new hire for your team
Paramount+98%Pluto TV101%Tubi99%Instagram103%Facebook72%Prove what the media did
Show your client what their spend actually moved. Brand studies start at $5,500 and marketing mix models are $25,000, run for your clients and billed through you.
- Brand studies from $5,500
- Marketing mix models at $25,000
- Geo-lift tests for channels you can’t click-track
Example geo-lift readout
- Test marketsSaw the campaign
- Control marketsMatched, no campaign
Incremental lift
+18%
Confidence
95%
Read in
4 weeks
“Halliard gave our planners a better way to build media plans and our clients a clearer picture of what their spend is doing. That’s been really valuable for us.”
Lisa Matulis
Group Client Lead, Lewis Media Partners
“Halliard told us our client’s Meta was driving zero incremental conversions. We cancelled the wrong line item for two years.”
Director of Strategy, independent agency
Book a demo
Book a 15-min demo
Tell us your clients and your biggest media headache. We'll show you how Halliard fits. No deck. No follow-up unless you ask.
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