📊 For in-house marketing teams
Plan your media. Prove what it did.
One platform to plan every channel, track every dollar, and show the impact in the numbers your leadership actually cares about. Built for marketing teams that own their own media.
Your media runs better when you can see all of it.
Halliard gives you one place to plan every channel, track every dollar, and prove the impact.
Show finance what the money did.
Your leadership wants business impact, not impressions. Halliard translates media performance into revenue contribution, incremental lift, and ROAS — the metrics that hold up in the budget review.
Get your own view of your own media.
See the plan, the pacing, and the results yourself — without chasing your agency for a deck. Halliard is your source of truth for what's running, what it's costing, and what it's doing.
Every channel, one plan.
TV, CTV, digital, OOH, audio, social — planned together in one flowchart. See blended reach, blended CPM, and where the next dollar has the most impact. No more stitching exports from six different vendors.
Everything you need to run the media you own.
The same capabilities enterprise agencies use — priced for a team, not a holding company.
Plan every channel in one flowchart.
Drag flights across TV, CTV, digital, OOH, audio, and social. Budget roll-ups update in real time. Export a plan your CMO can read in thirty seconds.
Marketing mix modeling, included.
See which channels actually drive revenue and where diminishing returns kick in. No six-figure consulting engagement, no separate vendor — the MMM is built into the platform.
Connect your data. See the truth.
Plug in Snowflake, BigQuery, Domo, or your CRM. Compare platform metrics against MMM-attributed revenue, side by side. Every version tracked, every change audited.
Walk into your next budget meeting with the numbers.
Free to start. No credit card. No demo call required.